Wednesday, October 6, 2010

VisAd: Possible solutions

-Branding the existing farmer's market
-Branding the winter farmer's market
-Campaign to bring more vendors in
-Icon system/templates to facilitate speech (recipes, seasonal foods, etc.)
-Advertising winter market
-Pamphlets with multi purposes (seeds built into the paper?, plant your own garden, start vending?)
-System where there is more ease in buying produce, and knowing what to buy and for how much (boxes with recipes and prices)
-Ride the bus to farmer’s market campaign (side of buses)
-Campaign to change the location of the farmer’s market




The three chosen directions to pursue:
-Icon system/templates to facilitate communication (recipes, seasonal foods, etc.)
-Environmental system of signs that raise awareness of farmer’s market, and direct people there
-Campaign to start the winter farmer’s market

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