DESN305: ACME part trois- The Finale

Magazine advertisement, placed in Real Simple magazine to be conducive with my target audience

Web Advertisement, mocked up on CNNs website

Web Page, huge text

DESN305: ACME part Deux: website, web banner, magazine ad

I plan on printing out each image on the brown paper and then on photographing the print outs and replacing the vector flat colors with the brown-page print-outs. This will help the cohesive element between my physical object system and my screen-based system. Enjoy the Happy. Nom nom nom. 

DESN305: ACME finals

DESN305: ACME identity, round four point five

Added a bit of texture to the background on the red. The cookie image on the box was a stock image I  pulled from the net, I know it's pixelated like crazy and I plan to replace the image... but the chocolate bottle is great in my opinion. I need to pump up the contrast on the sprinkles in order to keep some of the true red the way the chocolate bottle does. The two black and white images are the images I took to pull the texture from. Cheers.

DESN305: ACME identity, round four

Black and white mock-ups. After careful consideration, I believe the form of the "cookie crumbs" packaging will change to a more rounded and plastic form for the sake of consistency. The red color from before will continue to be my main color scheme but I'm working on bringing texture in to break up the monotony of the main color. 

DESN305: ACME identity

Working with the latest version of the acme identity. With the help of Lance and Micah, I've decided the red background works the best, as does double line above and below the specific "what is it" title (cookie crumbs, chocolate syrup, sprinkles." I'm also playing around with the concept of a new icon as seen below. Tom helped bring up the point that cones don't generally get random toppings thrown on, it's usually sundaes that get the extra bits. The Nutrition Fact bar will exist in a rounded-edges knock-out shape to be cohesive with my rounded ACME type. 

DESN305: ACME identity, round whatever

Top images is all three of the labels in a state of incompletion. The bottom image is kind of how it will end up looking when I print on the brown paper I have. More images in context to follow. Cheers.

DESN305: ACME identity, round two

With the mouth dubbed (no pun intended) "horror movie" esque, I decided to try a different direction for my soccer-mom-savvy ice cream toppings line. The far left were different fonts obviously, playing with letterforms. I decided that acropolis was a fun, fresh, semi-classy font that could work with the form of the icon. Kidwell does not like the icon, so I've tried a few with and a few without. I'm still stuck on the format of my three packages... I hope to settle that dispute tonight. I'll know more about my forms at that point.