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Since my original ad was created with logos in mind, i need to recreate the poster in Ethos and Pathos. The first three images are of Pathos- they have an emotional element attached to them. The 1st and 3rd image talk about loss. They can steal a camera but they can never steal your memories. Or your house is on fire but at least you have photos of your time there. The second image is a photo of a photo of a photo... just kind of showing the viewer what they can do with 100 exposures.
This last image takes a quote from George Eastman (the man that invented Kodak). This is his camera, admire it. I believe this will be a completely typographic representation of Ethos. George Eastman created a world renowned company and he thinks you should admire it. Thus, you should.
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