VisAd: Research

River Market Vendor
    - vends at briar cliff/downtown kc city hall
    - rivermarket - bigger
    - tourists and locals
    - kids - family oriented
    - year round - pasta, not local

River Market Vendor
    - accepts SNAP
    - zora rosa - tuesdays nights
    - rivermarket - bigger
    - all year- winter grower - green houses
    - fluctuating prices - more expensive in the winter

River Market Vendor
    - veggies - SNAP grower
    - overland park area, “all over Missouri”
    - seasonal - spring and summer - done around october

Attendee RM
    - newly local
    - lots of vendors and cheap
    - local is better
    - lives on mission road
    - buys a little of everything
    - “everything is available year round”
    - attends about 2 times a month
    - attends the RM out of habit
    - kids have stuff to do

Attendee RM
    - freshness- fairly cheap - family thing
    - attends every weekend, sometimes twice
    - by zona rosa
    - grew up coming to the RM
    - always find whats here - seasonally aware

Attendee Rosedale
    - local - good, 1st time at the Market
    - find out from the sign on wednesday on the street
    - buys tomatoes, onions, all fruits
    - lives by Ku med Center - drove her car
    - not aware of seasonal food
    - produce - most important thing

Joe Hiede
    - exceeded expectations
        - as high as 270
        - ave = 150 - good for start up market
    - summer = families
        - not a lot of families, singles and older couples
    - signs (public), sat. = email blast (about 200 names), handing out flyers, door hangers
    - english and spanish flyers
    - need more vendors
        - 11 = max
        - 4-5 now
        - nothing to bring
        - that would bring more - value added?